Rank trackers report numbers. Muginai acts on them. When a position drops, the system creates an investigation task. When a competitor appears for a keyword you own, it surfaces the gap. The data exists to drive decisions, not fill dashboards.
How Tracking Works
Muginai tracks positions by running real searches from geo-targeted endpoints. Results are recorded with the full SERP context: which pages appear, what schema features are present, whether AI Overviews or featured snippets appear, and how the SERP composition has changed since the last check.
Tracking frequency:
- Money keywords (transactional/commercial intent) — daily
- Informational keywords — weekly
- Cluster coverage keywords — on-demand or weekly
Rank History and Trend Data
Every keyword stores a full rank history. The API exposes rank trends as time-series data, available in the panel as a 7/30/90-day view. Position changes are logged with a delta and a direction flag.
The rank movers view surfaces:
- Keywords that dropped more than 5 positions since last check
- Keywords that entered the top 10 for the first time
- New SERP features (AI Overview, featured snippet) on tracked keywords
Anomaly Detection
The orchestrator compares rank changes against site-wide patterns. A single-keyword drop that aligns with other drops across the same cluster signals a content or link issue. A broad drop across all keywords on a specific date signals an algorithm update. Anomalies generate a review task with context automatically.
SERP Feature Tracking
For every tracked keyword, Muginai records which SERP features are present:
- Featured snippets
- AI Overviews (Google)
- People Also Ask boxes
- Local packs
- Video carousels
- Image packs
When a featured snippet appears on a keyword you rank for but do not own, it is flagged as an optimization opportunity.
GSC Integration
Search Console data is imported and merged with crawl-based rank data. The combined view shows: impressions, clicks, CTR, and position — all in one place without switching tools.